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0402 058 160 felicity@wwdad.com

Ralph Coupland Carpentry

Ralph needed a site that was responsive and was easy to read and navigate.  He had built his original site himself using wordpress and a free theme, and while it did the job, it certainly didn’t show off Ralph’s exquisite work and expertise as well as it could.  We used the existing site as a starting point and maintained the rustic timber look along with his colour scheme.  From this we built a new responsive site using a premium theme.  The filterable portfolio makes it easy to search Ralph’s work and he now has a contact form for people to get in touch.  As the content evolves we will expand his testimonial section and the portfolio section.


Take a look at Ralph Coupland’s site.  It is a great example of how even a simple site can powerfully portray a company’s vision, purpose, ethics and approach.

From this…

ralph coupland old site

To this…

ralph coupland new site

I found Felicity from Playford Web to be friendly and professional during the rebuild of my website.  She understood what I was after from the vague brief I provided and gave me helpful suggestions.  I was impressed with Felicity’s quick and consistent communication.  She was open to feedback, allowing space for input and changes to ensure I was happy with the final product. I would highly recommend working with her.

Ralph Coupland

Ralph Coupland Carpentry

Basket Range Primary School

The Basket Range Primary School Website Project

About this project…

Basket Range Primary School needed a new website that they could maintain themselves that reflected the new dual stream curriculum being offered by the school.

This project involved working closely with a designer who provided a design brief that needed to be converted to a wordpress website.

A key part of this project was developing a site that was going to be easy for the school to maintain themselves.  Our solution included providing training and phone support and has proven to be very successful as the Principal is creating content and managing the site beautifully.  I’m still available when she needs support of course!

basket range primary school website

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Adelaide Hills Mini Diggers

The Adelaide Hills Mini Diggers Website

About this project…

Adelaide Hills Mini Diggers is a business owned by my husband Phil.  He needed a website in a hurry that showed the equipment for hire, costs, availability and had a good contact form.  Using images from his photo bank and content that he supplied I was able to build this simple site in a day.  The site uses images and white space effectively, provides a clear message coupled with call to actions and has proven to be effective at coverting to business.
adelaide hills mini diggers website

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The Playford Trust

The Playford Trust Website Project

About this project…

The Playford Trust provides scholarships and awards to high achieving South Australian students.  The trust requierd a complete website redesign to relfect their purpose and to serve both their business partners and students.

Our end design provides a contemporary and deceptively simple appearing site which uses white space and elegant tools to provide easy to understand information and navigation.

Part of the project that I enjoy the most is the ongoing partnership and providing training and ongoing support to the Trust team who have now taken ownership of the site and are updating and changing it regularly.  I am always available by email and phone for complicated changes, and I love that Mary Anne and Vicki are managing the site themselves.

Playford Trust website

Felicity Playford was a natural choice when it came to updating the Playford Trust’s scholarships website honouring the memory of her late grandfather, Sir Thomas Playford.  But Felicity also brought to the planning table her insights and experience which helped clarify ways we could share information with our audiences who are our Partners, our Scholars and our Alumni.

These three strands were brought together seamlessly by Felicity and when combined with her support and training sessions, will enable in-house updates to the website for a cost-effective and timely solution to our needs.  We now have an online donation option, downloadable application forms and a more easily navigable menu for people visiting the website.

Thank you, Felicity, for helping the Playford Trust stay up-to-date with its website needs.


Francene O'connor

Playford Trust Board Member, The Playford Trust

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Greens Pest Services

About the Greens Environmental Pest Control Website

When Mark bought Greens he came to me to design a website that reflected his commitment to providing clear service and information, to building his business and to using Integrated Pest Management techniques.  His new website is elegant, easy to navigate and able to be easily maintained and updated.

The simple but prominent call to actions through the site are one of the tools we use to generate business.  We also use social media links and a great contact form to integrate all Mark’s communication strategies.

greens website

Thanks to Felicity for looking after all my website needs.  She created a beautiful website which is easy to modify and change depending on what I am doing with the business.  Felicity has a careful approach to making sure that I get what I need when I need it.

Mark Wagner

Business Owner, Greens Pest Services

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